JAPAN / LOAVE
Masanori Sawaki
Instagram: @norimasasawa
Concept
For radiant, healthy hair color every time you feel. PRIMIENCE repair technology* focuses on inner hair density, revealing your hair’s innate beauty and strength. Color with confidence and embrace your true self.
*with PRIMIENCE Pre-lotion
PRIMIENCE challenges hair’s innate beauty and strength with 6 months 6 styles hair color challenge in Japan and 6 months 3 styles hair color challenge in Hong Kong, Korea, Malaysia, Singapore, Taiwan and Thailand.
Together with PRIMIENCE Creator, let’s experience healthy hair color with PRIMIENCE.
PRIMIENCE Creators
- Japan
- Hong Kong
- Malaysia
- Thailand
- Singapore
- Korea
PRIMIENCE creator: Japan
UNLEASH YOUR TRUE COLOR with PRIMIENCE
New PRIMIENCE allows you to enjoy as many hair colors as you want, while bringing out the natural beauty of Asian hair. Over the coming 6 months, we will post a new hair color design every month using the same model. Stay tuned!
STYLIST: Masanori Sawaki @norimasasawa
MODEL: Sara @sa_ra_gram07
PRIMIENCE P9 : RaB11 : WBe9 (3:1:1)
#PRIMIENCE
#shiseidoprofessional
#haircolor
#unleashyourtruecolor
...
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🌟 UNLEASH YOUR TRUE COLOR with PRIMIENCE!
Enjoy limitless hair colors with New PRIMIENCE, enhancing the natural beauty of Asian hair. Over the next 6 months, we’ll showcase a new design on the same model. Stay tuned!
Check the 2nd Month Showcase Challenge!
👩🎨 STYLIST: Masanori Sawaki @norimasasawa
👗 MODEL: Sara @sa_ra_gram07
PRIMIENCE
Root: G9 : M9 : C/GR (1:1:10%) Developer 6%
Whole: G9 : M9 : C/GR : CL-n (1:2:10%:0.5) Developer 3%
#PRIMIENCE #shiseidoprofessional #haircolor #unleashyourtruecolor
...
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UNLEASH YOUR TRUE COLOR with PRIMIENCE
Our latest PRIMIENCE formula lets you rock any hair color you desire while enhancing the natural beauty of Asian hair. Over the next 6 months, we’ll be dropping a new hair color design every month featuring the same fab model. We’re on month 3 of this colorful journey!
🧑🎨 Stylist: Masanori Sawaki @norimasasawa.muku
💇♀️ Model: Sara @sa_ra_gram07
PRIMIENCE G9 : Aq9 (2:1) 6%
#PRIMIENCE
#shiseidoprofessional
#haircolor
#unleashyourtruecolor
#hairtrends2024
#haircolorgoals
#haircolorist
...
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🌈 UNLEASH YOUR TRUE COLOR with PRIMIENCE! Dive into endless hair color possibilities and celebrate the natural beauty of Asian hair.
👀This is the 4th month of our color challenge—don’t miss out!
🧑🎨 STYLIST: Masanori Sawaki @norimasasawa.muku
💇♀️ MODEL: Sara @sa_ra_gram07
PRIMIENCE
Roots: RaB9:N9 (1:3) 6%
Mid-ends: RaB9:N9 (1:2) AC3%
#PRIMIENCE
#shiseidoprofessional
#haircolor
#unleashyourtruecolor
...
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UNLEASH YOUR TRUE COLORS with PRIMIENCE 🎨
PRIMIENCE gives you the freedom to rock as many hair colors as you want while highlighting the natural beauty of Asian hair. Over the next 6 months, we’re dropping a fresh color design each month - featuring the same model! We’re now in month 5 of the journey!
✂️ Stylist: Masanori Sawaki @norimasasawa.muku
👩 Model: Sara @sa_ra_gram07
🌈 Color Formula:
Roots: WBe9 : RaB9 (1:1) 6%
Mid-ends: WBe9 : RaB9 (1:3) AC3%
#PRIMIENCE #shiseidoprofessional #haircolor #unleashyourtruecolor
...
View more
UNLEASH YOUR TRUE COLOR with PRIMIENCE
Our new PRIMIENCE lets you rock as many hair colors as you want while showcasing the natural beauty of Asian hair. Over the next 6 months, we'll be dropping a fresh hair color design each month featuring the same model. This is the final month of our challenge! Huge shoutout to Sawaki-san & Sara-san! 🥰 🙌
STYLIST: Masanori Sawaki @norimasasawa.muku
MODEL: Sara @sa_ra_gram07
PRIMIENCE
V9:Aq9:WBe9 (3:1:0.5) 3%
#PRIMIENCE
#shiseidoprofessional
#haircolor
#unleashyourtruecolor
#shiseidopro_jpn
...
View more
🌟 UNLEASH YOUR TRUE COLOR with PRIMIENCE! 🌟
Enjoy limitless hair colors with New PRIMIENCE, enhancing the natural beauty of Asian hair. Over the next 6 months, we’ll showcase a new design on the same model. Stay tuned!
👩🎨 STYLIST: Shingo Hosoda @hosogram
👗 MODEL: @sugi_ch
PRIMIENCE N9 : G7 : C/SM (1 : 1 : 10%) AC4.5%
#PRIMIENCE
#shiseidoprofessional
#haircolor
#unleashyourtruecolor
...
View more
🌟 UNLEASH YOUR TRUE COLOR with PRIMIENCE!
Enjoy limitless hair colors with New PRIMIENCE, enhancing the natural beauty of Asian hair. Over the next 6 months, we’ll showcase a new design on the same model. Stay tuned!
Check the 2nd Month Showcase Challenge!
👩🎨 STYLIST: Shingo Hosoda @hosogram
👗 MODEL:: Chiaki @sugi_ch
PRIMIENCE
LA5 : CL-n (2:1)
WBe9 : C/V (20%:10%)
Developer 3%
#PRIMIENCE
#shiseidoprofessional
#haircolor
#unleashyourtruecolor
...
View more
UNLEASH YOUR TRUE COLOR with PRIMIENCE
New PRIMIENCE allows you to enjoy as many hair colors as you want, while bringing out the natural beauty of Asian hair. Over the coming 6 months, we will post a new hair color design every month using the same model.
This is the 2nd month of the challenge!
🧑🎨 STYLIST: Shingo Hosoda @hosogram
💇🏻♀️ MODEL: Chiaki @sugi_ch
PRIMIENCE
TC11:TC5:WB7 (1:1:10%) AC4.5%
#PRIMIENCE
#shiseidoprofessional
#haircolor
#unleashyourtruecolor
...
View more
💖 UNLEASH YOUR TRUE COLOR with PRIMIENCE!
Enjoy unlimited hair colors while showcasing the natural beauty of Asian hair. This is the 4th month of our epic color challenge—check out the latest look!
🧑🎨 STYLIST: Shingo Hosoda @hosogram
💇♀️ MODEL: Chiaki @sugi_ch
PRIMIENCE
Roots; Aq11:Aq7:C/BL (1:1:10%)
Mid-Ends; Aq9: WBe9 (1:10%)
Dev; AC4.5%
#PRIMIENCE
#shiseidoprofessional
#haircolor
#unleashyourtruecolor
...
View more
UNLEASH YOUR TRUE COLORS with PRIMIENCE 🎨
PRIMIENCE gives you the freedom to rock as many hair colors as you want while highlighting the natural beauty of Asian hair. Over the next 6 months, we’re dropping a fresh color design each month - featuring the same model!
We’re now in month 5 of the journey!
✂️ Stylist: Shingo Hosoda @hosogram
👩 Model: Chiaki @sugi_ch
🌈 Color Formula:
M7 : M5 : BaP9 (2:1:1)
Developer: AC4.5%
#PRIMIENCE #shiseidoprofessional #haircolor #unleashyourtruecolor
...
View more
UNLEASH YOUR TRUE COLOR with PRIMIENCE
Our new PRIMIENCE lets you rock as many hair colors as you want while showcasing the natural beauty of Asian hair. Over the next 6 months, we'll be dropping a fresh hair color design each month featuring the same model. This is the final month of our challenge! Huge shoutout to Hosoda-san and Chiaki-san! 😍 🙌
STYLIST: Shingo Hosoda @hosogram
MODEL: Chiaki @sugi_ch
PRIMIENCE
V9:P7:G7 (2:1:20%) AC4.5%
#PRIMIENCE
#shiseidoprofessional
#haircolor
#unleashyourtruecolor
#shiseidopro_jpn
...
View more
What is PRIMIENCE
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